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Explosive Growth: A Few Things I Learned While Growing to 100 Million Users and Losing $78 Million

Ultimate Startup Playbook in Entrepreneurship, Business Strategy, Online Marketing, Leadership & PR
Auteur(s): Cliff Lerner
Narrateur(s): Daniel Greenberg
Durée: 5 h et 28 min
4.5 out of 5 stars (13 évaluations)

CDN$ 14,95 par mois; les 30 premiers jours sont gratuits. Annulable en tout temps.

Description

The ultimate playbook to grow your startup to 100 million users

How does a startup with little funding grow to 100 million users? Cliff Lerner's online dating startup was running out of money when he bet the company's fortunes on a then unknown platform called Facebook. The app achieved explosive growth, and, soon after, the stock price skyrocketed 2,000 percent, setting off an extraordinary chain of events filled with sudden success and painful lessons.

Explosive Growth is a business book like no other. This compelling and inspiring narrative gives you a step-by-step play to achieve explosive growth and combines lively and often hilarious storytelling, proven tactics, and case studies to help your startup grow. 

Learn how to: 

  • Ignite explosive growth by creating a remarkable product 
  • Identify the only 3 metrics that matter 
  • Explore valuable viral growth strategies 
  • Execute the genius media hacks that helped us acquire 100 million users 
  • Create a thriving culture with constant innovation 

The tactics that helped us succeed are all here including insights as to how companies such as Facebook, Twitter, Apple, Bumble, Tinder, and Dropbox achieved explosive growth. Lerner uses case studies to describe how he applied the teachings from top actionable business books including The Lean Startup, The Innovator’s Dilemma, Contagious, Zero to One, Made to Stick, The One Thing, and Good to Great to help him achieve explosive growth and how you can do the same for your startup. 

This audiobook is ideal for entrepreneurs, marketing experts, startups, and CEOs looking to grow their business to millions of users. 

©2017 Clifford Ventures Corp (P)2018 Clifford Ventures Corp

Ce que les critiques disent

"Brilliantly crafted Explosive Growth is essential reading for every entrepreneur and leader seeking innovative solutions for their industry." (Keri Douglas, 9MuseNews.com)

"This is a great book to read. Some of the business books are a bit of a chore to read, this was one that we looked forward to reading. It is painfully honest at times, and rather than falling for the hindsight bias, that if he is successful now then surely every decision he made before was awesome. Instead he looks hard at what he did, and did not do right. It makes for a much better, much more compelling read." (Simon Cocking, Irish Tech News)

Ce que les membres d'Audible en pensent

Moyenne des évaluations de clients

Au global

  • 4.5 out of 5 stars
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Trier :
  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars

fantastic book!!

best book I've read in a long time! must read! it's relevant, current and a ton of tips!

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars

Excellent book!

A very interesting read (well, listen, in my case) from beginning to end. A candid tale of the highs and lows of building an online company. Packed full of useful tips and lessons! Author also provides great book recommendations. Audio book is well-narrated. I enjoyed this experience immensely!

Trier :
  • Au global
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Histoire
    4 out of 5 stars
  • cosmitron
  • 2018-10-01

A tool that can help you start a new Business

This is an interesting Book but a Tool among many others that are needed to
succeed in a new Business.Although its insights are not Earth shaking they can be useful to those who either want to start a new Business or those who need ideas that can expand an existing Company.





This book was given to me for free at my request and I provided this voluntary review.

3 personnes sur 3 ont trouvé cette évaluation pertinente

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • Jack
  • 2018-06-19

Lots of lessons and insider views. Worth it!

I have learned a lot from this book. I would say this is the most practical, engaging and worth it book that I havr listened to so far.

2 personnes sur 2 ont trouvé cette évaluation pertinente

  • Au global
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    3 out of 5 stars
  • Amazon Customer
  • 2019-03-27

Great if you are starting a Dating website

Really good if you are interesting in starting a tech based business. More specifically, a dating website. Gives great insight to Facebook app based business around the dating and social genre.

If (like me) you are not in the dating industry. There are better books.

1 personnes sur 1 ont trouvé cette évaluation pertinente

  • Au global
    2 out of 5 stars
  • Performance
    1 out of 5 stars
  • Histoire
    1 out of 5 stars
  • J. Good
  • 2019-05-04

Self-absorbed and Needlessly Foul Mouthed

It took 40 minutes for the author to offer any learning points. The author tells a story about he and his buddies that sounds more like a group of stereotypical Godless college grads. The author focuses on himself. His use of profanity is a bit unrestrained and doesn't add to the story or make his point more interesting or compelling. The book was a waste of money. I intend to swap it out for something focussed on learned points that's more actionable and mature.

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • Amazon Customer
  • 2019-04-02

Loved it.

I loved the lesson recap and the other book suggestions that helped him make his decisions during various pivot points in his career, personal life, and transition times.

  • Au global
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Histoire
    3 out of 5 stars
  • Anonymous User
  • 2019-03-20

How IT companies work

So, the book is a bit clumsy stylistically in some places but it did deliver. It's basically about things you already know, if you are working in an IT company, but you've never formed it clearly and concisely. For me, it was also educational in some aspects, while in others it confirmed what I already knew was true but never really thought about it that much.

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • FERNANDO PAEZ MORENO
  • 2019-01-12

Amazing

Many learnings you should know if you are an enterprenur looking to start an IT company. Read it on 3 days.

  • Au global
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Histoire
    3 out of 5 stars
  • Randall McCarley
  • 2019-01-04

Questionable content, excellent takeaways

Lerner and sometimes crass but that also means he's very honest about some of the lessons that he's learned. If you can Anna listening to an adult discuss adult things and are interested in the inner workings of a very successful business and this is a great book for you. Lerner does a great job expressing how the business scaled and the struggles that he went through including the pressures from financiers, the media, and competition.

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • andy
  • 2018-12-28

Great wisdom told through fun stories by someone who has been there

This book is funny and well written. Cliff takes the reader through the story of his company, Snap Interactive, and how he created one of the first Facebook dating apps and rocketed to a ton of users. He comes across as very real and humble and he shares the big takeaway lessons that he learned from all of this. If you are an entrepreneur or are thinking about starting a business I would highly recommend checking out this book.

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • Anonymous User
  • 2018-12-08

Incredibly insightful and a very easy read.

A TIMELESS GEM!
I am an avid reader of marketing, leadership, self help and business oriented books. Explosive Growth not only covered well articulated aspects of all mentioned, but did so with experiences from his own life that helped paint a very clear picture of both his victories and defeats; steering me towards the former, while avoiding the latter. I would recommend this book to anyone ranging from newcomer status to the experienced CEO.