Career Engagement

More than ever, people are looking for experiences, not products. And not just any experiences—but real ones that turn transactions into engagement and materialism into experimentalism. The pandemic has changed our view of the world, shifted us away from consumerism, and made us appreciate the basic human needs of finding balance and focus. In this new era, customer experience is not just a digital experience, but a perfect combination of real life and digital interaction.

The pharma industry, in response, has lunged towards digital transformations and omnichannel implementations, yet very little has improved as a result. In fact, it feels as though things have only gotten worse. The COVID pandemic has a lot to answer for, and the problems pharma faced as a result of the pandemic have only been compounded by this digital transformation. Many executives and field teams have found themselves lost amidst constant reorganisations, unsure how get back to the performance levels they had before.

Evergreen Talent will show you how to attract, find, and keep employees for the long-term. What many organization leaders fail to understand is that you can't simply transplant a competitor's talent strategy and achieve the same results - just as you can't take plants suited to a warm climate and expect them to thrive in chillier locales. The conditions are too different. But a company that takes the time to examine its own environment, select talent accordingly, and nurture its people will stand tall, regardless of economic conditions.

There has never been a more important time - in corporate America and in the American military - for leaders, at all levels, to understand how to invest in people. This book teaches you to do just that. Written by a 27-year army colonel, veteran, and leader of more than 5,000 troops in the 1st Brigade of the 101st Airborne Division, It's Personal, Not Personnel offers true stories and practical frameworks you can apply to the people in your organization and on your team.

Driven entrepreneurs seem to always be in search of their "unicorn" team - that match made in heaven that opens the door to freedom and endless possibility. Unfortunately, huge obstacles - the "elephants" - tend to get in the way. Bringing her expertise from HR to EQ, Caroline Stokes offers real-world solutions to the people management problems business owners like you face right now.

Whether you're a leader looking to connect with your workforce; a member of a small team, hungry to make a difference; or at the helm of a global organization, with an eye on the horizon - this is a how-to for forward thinkers like you.

We all need to speak, write, and communicate more effectively. Dave Bartlett shares his decades of experience as a strategic communications consultant in an accessible, easy to apply guide to help anybody--students, business people, public speakers, or politicans--improve their speaking and presenting skills.

When it comes to running a business, the most important decisions a leader makes are not about products or locations - they're about people. For the past 33 years, Dee Ann Turner has been recruiting, training, and retaining some of the best employees in the restaurant business. Now she's ready to share her secrets on how to build, sustain, and grow an organizational culture that attracts world-class talent and consistently delights customers, no matter what your industry.

Authentic Marketing offers a forward-thinking approach to achieving an entirely new level of engagement with today's purpose-driven and skeptical audiences. The heart of this process involves finding the soul of your organization. When moral purpose becomes central to your organization, it can deliver benefits to both the bottom line and mankind: a profit meets purpose proposition.

Want employees that go the extra mile? Love them or hate them, employee engagement surveys are here to stay. As manager, you're expected to digest the data and come up with a plan for improving the numbers. But it's not just busy work. Raising engagement scores matters because engagement matters. An enthusiastic workforce translates into higher productivity and profitability with less turnover and absenteeism. Fully committed workers will give their all every day - and it's your job to make that happen.

In Front-Line Leadership: How to Eliminate Complacency and Build All-In Engagement, experienced leader and veteran Patrick Nelson delivers an inspiring and exciting discussion of real-world leadership that changes lives and gets results.

What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming back for more and sending their friends and family? Drawing lessons from the industry-leading business practices at One Medical, a brand transforming the customer experience in healthcare, All Business Is Personal gives readers tools to blend the powerful benefits of today’s rapidly improving technology with individuals’ unique talents, all in the name of providing only the best for their customers.

Generative AI has changed everything. Is your child ready to thrive in the world of tomorrow? Is your child stuck in a one-size-fits-all system—bogged down by memorization, outdated grade-level rules, and lessons that fail to prepare them for the real world? In Personalized Learning Made Easy: Empowering Students with AI, award-winning executive strategist and former EdTech COO Keryn Gold, PhD, MBA delivers a clear, no-fluff roadmap to help parents unlock their child's full potential—without burning them (or you) out.

Bring out the best in your team! A good leader manages, but a great leader builds a culture that engages people emotionally - helping both individuals and teams to achieve more than they ever thought possible. High levels of employee engagement have been shown to lead to increased customer satisfaction, employee productivity and profitability while also reducing staff turnover and absenteeism.

Seeking Fairness at Work examines the unwritten rules at work—rules that, when broken, keep employees from doing their best work and companies from reaching their full potential.

Exception to the Rule links ancient wisdom with contemporary science on high performance, teamwork, and engagement. Building an organizational culture based on classical virtues - of trust, compassion, courage, justice, wisdom, temperance and hope - is both strategically smart and a better way to live. Exception to the Rule walks you through the steps of helping everyone in your organization focus on character defined by virtue.

In Put Happiness to Work, Karpinski draws on his deep experience at the intersection of business and psychology to lay out a step-by-step program that includes specific activities to enhance engagement and generate happiness at work. Utilizing existing work habits and meetings, these dynamic yet simple tools will hardwire effective changes into leaders' and employees' behavior, creating long-term, sustainable engagement.

Companies with the best cultures generate stock market returns of twice the general market and enjoy half the employee turnover of their peers. Their staff innovate more, deliver better customer service, and, hands-down, beat the competition. These companies outperform and disrupt their markets. Build It has found these rebels and the rule breakers. From small startups to global powerhouses, this book shows that courage, commitment and a people-centric mindset, rather than money and resources, are what you need to turn an average business into a category leader.

Rule of 24 was already taking place when the 2020 COVID pandemic impacted the business world. The old prospect strategies weren’t working like they used to; your sales process was harder and harder to follow, and you simply weren’t getting as much face-to-face time as you once did. We wrote this book two years before the pandemic and the client engagement challenges and solutions that have presented itself during COVID-19 were an acceleration of what we predicted in 2018.

In Prophets, Gurus, and Pundits, author Anna M. Young proposes that the difficulty of bridging the gap between intellectuals and the public is not a failure of ideas; rather, it is an issue of rhetorical strategy. By laying a rhetorical foundation and presenting analytical case studies of contemporary "public intellectuals," Young creates a training manual for intellectuals who seek to connect with a public audience and effect change writ large.