Career English

Kym Gold's mantra - "never settle for a no, always look for a yes" - is what led her to co-create True Religion Brand Jeans, a major retail clothing company that she sold for close to a billion dollars in 2013. In Gold Standard, she finally gives her side of the story of how the once fledgling jeans company that nobody wanted,went on to become a giant, revolutionizing player in the fashion industry.

Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; and more.

Navy Ace pilot and TOPGUN instructor Bill Driscoll demonstrates how his own life-or-death aerial dogfights - and the preparation for them - can help guide high-risk corporate decisions. Interviews with over 200 senior executives and 26 Ace pilots, as well as strategies from Driscoll's own highly successful second career in commercial real estate, reinforce the consistent patterns underlying exceptional performance under pressure.

Forget the old concepts of retirement and a deferred life plan. There is no need to wait and every reason not to, especially in unpredictable economic times. For living more and working less, this book is the blueprint. This expanded edition includes dozens of practical tips and case studies from people who have doubled their income, overcome common sticking points, and reinvented themselves using the original book.

Women around the world do extremely well when it comes to their education. They graduate at higher rates than men and have higher average GPAs. But then a strange thing happens: upon entering the workforce, they immediately lose their advantage. When the first promotions come around, the slide continues. For every 100 men promoted to manager, only 81 women overall and 77 women of color get promoted. This is what McKinsey senior partners Kweilin Ellingrud, Lareina Yee, and María del Mar Martínez call "the broken rung," and its effects compound throughout women's careers.

Does fear keep you from jumping into life with energy and excitement? Fear seems to be epidemic in our society. We fear changing plans, we fear staying stuck. We fear failure, we fear success. Whatever your fears, this classic guide will give you concrete tools and insights to improve your ability to handle any situation life throws at you. Best-selling author Susan Jeffers' timeless teachings live on in this work, based on the same techniques she used in her own life to experience more strength, peace, and joy.

There’s so much more to teaching yoga than doing yoga - from building a relationship with a studio (or opening your own) to navigating client relationships, publicizing classes, and avoiding burnout. Sage Rountree has been training yoga teachers for over a decade, and she’s heard the same concerns over and over: How can I help my students best? How can I keep my teaching fresh? How can I make smart choices around my schedule, my money, and the next steps in my career? The Professional Yoga Teacher’s Handbook speaks directly to these concerns in a warm, friendly voice.

This book is a personal companion designed specifically for Black men looking to tap into their inner power and unleash their full potential. With over 600 affirmations, it will guide you on a journey of self-discovery, helping you cultivate self-love, embrace your strengths, and overcome any challenges that may come your way.

The trauma that our world experienced in recent years—as result of both the pandemic and societal tensions that threaten to overwhelm us—has been unprecedented and is not going away anytime soon. It is clear that existing political and economic systems are not enough to bring the change that the world needs. In this book, Rainn Wilson explores the possibility and hope for a spiritual revolution, a “Soul Boom” in order to address today’s greatest issues—mental health, racism and sexism, climate change, and economic injustice.

The retired four-star general and and best-selling author of My Share of the Task shares a powerful new leadership model. Former General Stanley McChrystal held a key position for much of the War on Terror, as head of the Joint Special Operations Command. In Iraq, he found that despite the vastly superior resources, manpower, and training of the US Military, Al Qaeda had an advantage because of its structure as a loose network of small, independent cells. To defeat such an agile enemy, JSOC had to change its focus from efficiency to adaptability.

In keeping with the parable style, Patrick Lencioni begins by telling the fable of a woman who, as CEO of a struggling Silicon Valley firm, took control of a dysfunctional executive committee and helped its members succeed as a team. Story time over, Lencioni offers explicit instructions for overcoming the human behavioral tendencies that he says corrupt teams. Succinct yet sympathetic, this guide will be a boon for those struggling with the inherent difficulties of leading a group.

World renowned psychologist and internationally bestselling author Edith Eger’s powerful New York Times bestselling book The Choice told the story of her survival in the concentration camps, her escape, healing, and journey to freedom. Eger’s second book, The Gift, expands on her message of healing and provides a hands-on guide that gently encourages listeners to change the thoughts and behaviors that may be keeping them imprisoned in the past.

Marketing for Growth is a guide to how the marketing function within a business can and should become its most important driver of growth. Marketers play a crucial role in generating revenue and they can play an equally important role in how revenues translate into profit. Growth is also about becoming a better business by being smarter or more efficient, and growing in a sustainable way. This involves developing and improving products, processes and standard of service.

I believe fulfillment is a right and not a privilege. We are all entitled to wake up in the morning inspired to go to work, feel safe when we’re there and return home fulfilled at the end of the day. Achieving that fulfillment starts with understanding exactly WHY we do what we do. As Start With Why has spread around the world, countless readers have asked me the same question: How can I apply Start With Why to my career, team, company or nonprofit? Along with two of my colleagues, Peter Docker and David Mead, I created this hands-on, step-by-step guide to help you find your WHY.

Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out. In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together.

Hard work is necessary for a job but not sufficient for career growth. Given that workplace dynamics are ever-changing, one needs to anticipate and prepare for the impending twists and turns in one's career. Lack of understanding of managing key relationships can lead to frustration in one's career. Being in a hurry to rise, people often ignore to hone this skill, focusing too much on their subject matter expertise.

Whether you’re simply browsing, talking to friends, or trying to stay focused in an important meeting, you can’t seem to manage to hang on to your attention. No matter how hard you try, you’re somewhere else. The consequence is that you miss out on 50 percent of your life - including the most important moments.

Almost with a touch of philosophy, yet firmly grounded in the reality of business and national affairs, the author argues that 'there is no reality, only perceptions of reality.' Perceptions influence our thoughts and actions and these, in turn, are influenced by the 'lenses' through which we see the world. There are six such lenses: purpose, authenticity, courage, trust, luck and fulfilment. R. Gopalakrishnan uses, as examples, the lives of 'ordinary people' to illustrate his view.

As tech products become more prevalent today, the demand for machine learning professionals continues to grow. But the responsibilities and skill sets required of ML professionals still vary drastically from company to company, making the interview process difficult to predict. In this guide, data science leader Susan Shu Chang shows you how to tackle the ML hiring process. She'll take you through the highly selective recruitment process by sharing hard-won lessons she learned along the way.

Sport psychologist Dr Josephine Perry spends her life working with exceptional performers. She has identified 10 psychological pillars that the ultra-successful have ingrained within their approach. And the good news is that we can all learn these mental building blocks. In this book you’ll hear those who have excelled in their field discussing their route to success and learn how you can emulate them.