In our episode of Business Buying Strategies, discover why it pays to invest in building a personal brand on LinkedIn if you want to grow your network, increase your deal flow and attract opportunities.

This week’s episode features personal branding expert and Klout agency founder, Amelia Sordell who shares her expertise on personal brand-building so dealmakers can learn how to attract more attention from the right business owners looking to sell.

Listen to the episode and discover why now is the best time to commit time and effort towards building a personal brand, why you need to think beyond just what you post and why being authentic and honest makes you stand out in an increasing ‘fake’ social media environment.

Amelia also delivers some highly practical strategies for starting to build your brand online. If you want to increase your visibility and credibility, listen to this episode now.

Here is what you will discover…

• Why time and effort invested into building a personal brand will pay off with more opportunities and more deals

• Why you don't need an “online persona” to build a personal brand (and why being authentic and honest will actually win you more attention)

• Why chasing followers is the wrong approach (and what to focus on instead)

• Why building your brand is not so much about what you post as much as how you present yourself on social media (Amelia shows you how to get this right)

• Why you get vastly more reach on your personal content than branded company content

• Why LinkedIn will reward you when you post more content (it is actively encouraging you to build your brand)

01:09 Introducing Amelia Sordell: The Importance of Personal Branding
01:52 The Power of Personal Branding in Business
03:58 Understanding Personal Branding and Its Impact
09:07 Building a Strong Personal Brand on LinkedIn
09:10 Practical Tips for Effective Personal Branding
17:42 Monetizing Your Personal Brand
26:16 Final Thoughts and Key Takeaways

** Looking for a great acquisition lawyer in the UK? Use mine! **

If you are looking for a lawyer in the UK to help you get the deal over the line, then use my own lawyer, John Andrews. You can phone his office at (0345) 2412494 or email him at johnandrews.deallawyer@jmw.co.uk.

Ready to get started?

Here’s how you can start your business buying journey…

Download our free Business Buying Toolkit
https://dealmakers.co.uk/business-buying-toolkit

Join our Business Acquisition FastTrack programme
https://www.dealmakers.co.uk/fast

Already bought a business?

if you've already bought a business, you should be part of my Inner Circle group where we discuss raising capital, integration management, and exiting. Email Maria on hello@thedealmakersacademy.com for more information.