Gratuit avec l'essai de 30 jours
-
The Reciprocity Advantage
- A New Way to Partner for Innovation and Growth
- Narrateur(s): Kevin Stillwell
- Durée: 6 h et 14 min
Échec de l'ajout au panier.
Échec de l'ajout à la liste d'envies.
Échec de la suppression de la liste d’envies.
Échec du suivi du balado
Ne plus suivre le balado a échoué
Acheter pour 26,40$
Aucun mode de paiement valide enregistré.
Nous sommes désolés. Nous ne pouvons vendre ce titre avec ce mode de paiement
Description
A powerful new kind of competitive advantage is now possible thanks to technological and social disruptions that are already occurring. These disruptions revolutionize how companies can partner to create new growth. The Reciprocity Advantage shares a model for creating that growth: define your right-of-way (the underutilized resources you already own that you can share with others), partner to do what you can't do alone, experiment to learn, and scale the new business at low risk.
Reciprocity and advantage are words that are not normally seen together, but reciprocity - giving now to get later - will become a normal part of winning in the future. The Reciprocity Advantage shows you how to leverage new forces like digital natives and cloud-served supercomputing now into massively scalable, profitable, incremental growth for your business.
Provocative and pragmatic, leading 10-year forecaster Bob Johansen and experienced business developer Karl Ronn describe how to lean in to disruptions to create new growth for your business. They include actual cases showing early successes for a range of companies and nonprofits like IBM, Microsoft, Google, Apple, and TED. They then provide key exercises to define your promising new ideas and nurture them into healthy new businesses. Their recommendations are based on practical experience in managing the problems of new business creation and many years of helping others see the future more clearly. Distilled from hands-on work, this book gets you started today on creating your own reciprocity advantage.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
D'autres livres audio du même...
Ce que les auditeurs disent de The Reciprocity Advantage
Moyenne des évaluations de clientsÉvaluations – Cliquez sur les onglets pour changer la source des évaluations.
-
Au global
-
Performance
-
Histoire
- Utilisateur anonyme
- 2022-12-13
A must read for business leaders, entrepreneurs and individuals wanting to make an impact
I have read Leaders Make the Future by Bob and I had the privilege to work with Karl while at P&G, hence my expectations were high. The book delivered above and beyond my expectations and has me now thinking in new opportunities. Thanks to Bob and Karl for the tools and the inspiration!! Cheers
Un problème est survenu. Veuillez réessayer dans quelques minutes.
Vous avez donné votre avis sur cette évaluation.
Vous avez donné votre avis sur cette évaluation.