Showing titles in Consumer Behaviour & Market Research
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Misbehaving
- The Making of Behavioral Economics
- Written by: Richard H. Thaler
- Narrated by: L. J. Ganser
- Length: 13 hrs and 35 mins
- Unabridged
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Overall168
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Performance139
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Story136
Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth - and change the way we think about economics, ourselves, and our world.
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Great
- By Anonymous on 2019-05-14
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Misbehaving
- The Making of Behavioral Economics
- Narrated by: L. J. Ganser
- Length: 13 hrs and 35 mins
- Release date: 2015-05-18
- Language: English
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$33.53 or free with 30-day trial
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Magnetic Story Selling
- Written by: Dan Kennedy, Russell Brunson
- Narrated by: Dan Kennedy, Russell Brunson
- Length: 27 hrs and 44 mins
- Unabridged
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Overall0
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Performance0
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Story0
In Magnetic Story Selling, Russell Brunson and Dan Kennedy pull back the curtain on the science of storytelling in marketing and sales, revealing their proven frameworks for crafting stories that captivate audiences, build authority, and drive massive sales. This book combines exclusive, never-before-released transcripts and presentations from two of the most influential marketers of all time, along with modern strategies for digital storytelling that convert like wildfire.
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Magnetic Story Selling
- Narrated by: Dan Kennedy, Russell Brunson
- Series: Nightingale-Conant: Sales Training
- Length: 27 hrs and 44 mins
- Release date: 2025-11-06
- Language: English
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$32.78 or free with 30-day trial
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Influence, New and Expanded
- The Psychology of Persuasion
- Written by: Robert B. Cialdini
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Unabridged
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Overall179
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Performance135
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Story136
The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller...
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Needs to be narrated by someone else
- By Amazon Customer on 2021-12-28
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Influence, New and Expanded
- The Psychology of Persuasion
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Release date: 2021-05-04
- Language: English
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$57.32 or free with 30-day trial
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Ask
- The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy . . . Create a Mass of Raving Fans . . . and Take Any Business to the Nex
- Written by: Ryan Levesque
- Narrated by: Tom Parks
- Length: 6 hrs and 7 mins
- Unabridged
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Overall15
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Performance12
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Story12
As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this revised and...
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WoW ... grab your note book
- By Empowering Health Journeys on 2023-03-08
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$19.11 or free with 30-day trial
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The JOLT Effect
- How High Performers Overcome Customer Indecision
- Written by: Matthew Dixon, Ted McKenna
- Narrated by: Matthew Dixon, Ted McKenna
- Length: 5 hrs and 47 mins
- Unabridged
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Overall8
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Performance6
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Story6
From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more sales In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched...
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great read
- By abithab ragunathan on 2022-12-07
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The JOLT Effect
- How High Performers Overcome Customer Indecision
- Narrated by: Matthew Dixon, Ted McKenna
- Length: 5 hrs and 47 mins
- Release date: 2022-09-20
- Language: English
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$21.97 or free with 30-day trial
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The Automatic Customer
- Creating a Subscription Business in Any Industry
- Written by: John Warrillow
- Narrated by: Don Hagen
- Length: 5 hrs and 15 mins
- Unabridged
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Overall22
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Performance19
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Story18
The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.
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Excellent book.
- By Dave on 2018-09-14
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The Automatic Customer
- Creating a Subscription Business in Any Industry
- Narrated by: Don Hagen
- Length: 5 hrs and 15 mins
- Release date: 2015-02-05
- Language: English
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$18.42 or free with 30-day trial
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The Supply Chain Revolution
- Innovative Sourcing and Logistics for a Fiercely Competitive World
- Written by: Suman Sarkar
- Narrated by: Christopher Lane
- Length: 5 hrs and 32 mins
- Unabridged
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Overall14
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Performance13
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Story13
When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be: hidden tools for outperforming the competition. Steve Jobs, upon returning to Apple in 1997, focused on transforming the supply chain. He hired Tim Cook - and the company sped up the development of new products, getting them into consumers' hands faster. The rest is history.
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Really great book of Supply Chain case studies
- By Maple on 2022-08-23
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The Supply Chain Revolution
- Innovative Sourcing and Logistics for a Fiercely Competitive World
- Narrated by: Christopher Lane
- Length: 5 hrs and 32 mins
- Release date: 2017-06-22
- Language: English
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$18.69 or free with 30-day trial
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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Overall34
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Performance29
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Story29
The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached...
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Interesting concept, but a little outdated.
- By Raza Siddiqui on 2024-11-01
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Release date: 2020-11-24
- Language: English
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$19.11 or free with 30-day trial
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This Is Strategy
- Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)
- Written by: Seth Godin
- Narrated by: Seth Godin
- Length: 9 hrs and 27 mins
- Unabridged
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Overall6
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Performance4
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Story4
A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world...
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An excellent review of strategy
- By Joseph Willmott on 2025-05-07
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This Is Strategy
- Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)
- Narrated by: Seth Godin
- Length: 9 hrs and 27 mins
- Release date: 2024-12-11
- Language: English
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$28.86 or free with 30-day trial
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The Product-Led Playbook
- How to Unlock Self-Serve Revenue and Dominate Your Market (with a Tiny Team)
- Written by: Wes Bush
- Narrated by: Wes Bush
- Length: 5 hrs and 51 mins
- Unabridged
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Overall1
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Performance1
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Story1
Hi, I’m Wes Bush, founder of ProductLed and author of the bestseller Product-Led Growth: How to Build a Product That Sells Itself. In my new book, The Product-Led Playbook, I reveal the ProductLed System™–a step-by-step process to scale your ARR to millions without a sales team.
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A Playbook for Founders
- By Karl on 2025-06-25
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The Product-Led Playbook
- How to Unlock Self-Serve Revenue and Dominate Your Market (with a Tiny Team)
- Narrated by: Wes Bush
- Length: 5 hrs and 51 mins
- Release date: 2024-10-22
- Language: English
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$18.69 or free with 30-day trial
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The Age of Surveillance Capitalism
- The Fight for a Human Future at the New Frontier of Power
- Written by: Shoshana Zuboff
- Length: 24 hrs and 16 mins
- Unabridged
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Overall120
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Performance102
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Story100
An exposé of the unprecedented form of power called “surveillance capitalism,” and the quest by powerful corporations to predict and control our behavior “Groundbreaking, magisterial, alarming.” – Financial Times The heady optimism of the Internet’s early days has turned dark...
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Excellent message but very hard to consume
- By Jason Thompson on 2020-02-13
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The Age of Surveillance Capitalism
- The Fight for a Human Future at the New Frontier of Power
- Length: 24 hrs and 16 mins
- Release date: 2019-01-28
- Language: English
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$56.36 or free with 30-day trial
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Narrative Economics
- How Stories Go Viral and Drive Major Economic Events
- Written by: Robert J. Shiller
- Narrated by: Susan Osman, Robert J. Shiller - introduction
- Length: 11 hrs and 7 mins
- Unabridged
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Overall29
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Performance26
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Story26
Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.
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Really enjoyed the book
- By Amazon Customer on 2021-03-14
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Narrative Economics
- How Stories Go Viral and Drive Major Economic Events
- Narrated by: Susan Osman, Robert J. Shiller - introduction
- Length: 11 hrs and 7 mins
- Release date: 2019-10-01
- Language: English
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$23.62 or free with 30-day trial
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Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- Written by: Rory Sutherland
- Narrated by: Rory Sutherland
- Length: 9 hrs and 38 mins
- Unabridged
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Overall107
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Performance81
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Story81
HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas. ""A breakthrough book. Wonderfully applicable to about everything in life."" —Nassim Nicholas Taleb...
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Rory Sutherland's narration is truly special
- By Shane Duquette on 2020-04-29
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Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- Narrated by: Rory Sutherland
- Length: 9 hrs and 38 mins
- Release date: 2019-05-07
- Language: English
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$36.30 or free with 30-day trial
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The Science of Selling
- Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
- Written by: David Hoffeld
- Narrated by: David Hoffeld
- Length: 7 hrs and 52 mins
- Unabridged
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Overall21
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Performance18
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Story18
The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally...
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pinched nose reader. lots of filler
- By Amazon Customer on 2018-04-04
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The Science of Selling
- Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
- Narrated by: David Hoffeld
- Length: 7 hrs and 52 mins
- Release date: 2016-11-15
- Language: English
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$21.97 or free with 30-day trial
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Competing Against Luck
- The Story of Innovation and Customer Choice
- Written by: Clayton M. Christensen, Taddy Hall, Karen Dillon, and others
- Narrated by: John Pruden
- Length: 7 hrs and 25 mins
- Unabridged
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Overall54
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Performance42
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Story42
The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how...
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Era of ‘Jobs to be Done’
- By Mohamed on 2019-09-25
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Competing Against Luck
- The Story of Innovation and Customer Choice
- Narrated by: John Pruden
- Length: 7 hrs and 25 mins
- Release date: 2016-10-04
- Language: English
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$29.61 or free with 30-day trial
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The Age of Persuasion
- How Marketing Ate Our Culture
- Written by: Terry O'Reilly, Mike Tennant
- Narrated by: Terry O'Reilly
- Length: 10 hrs and 24 mins
- Unabridged
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Overall45
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Performance36
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Story36
The ad men behind CBC Radio’s The Age of Persuasion combine lively social history and years of industry experience to show how the art of persuasion shapes our culture. Witty, erudite and irrepressibly irreverent, The Age of Persuasion provides a hugely entertaining — and eye-opening —...
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Wisdom to my ears
- By James O on 2020-02-28
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The Age of Persuasion
- How Marketing Ate Our Culture
- Narrated by: Terry O'Reilly
- Length: 10 hrs and 24 mins
- Release date: 2020-02-25
- Language: English
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$22.93 or free with 30-day trial
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Contagious
- Why Things Catch On
- Written by: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
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Overall210
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Performance166
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Story164
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
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This book is common sense. Don't waste your time.
- By Lord Patrick on 2021-01-06
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Contagious
- Why Things Catch On
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Release date: 2013-03-05
- Language: English
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$22.19 or free with 30-day trial
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Pre-Suasion
- Channeling Attention for Change
- Written by: Robert Cialdini Ph.D. Ph.D.
- Narrated by: John Bedford Lloyd
- Length: 9 hrs and 24 mins
- Unabridged
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Overall183
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Performance151
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Story152
The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What...
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informative, but difficult to listen to. Too much
- By Curtis S. on 2018-01-09
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Pre-Suasion
- Channeling Attention for Change
- Narrated by: John Bedford Lloyd
- Length: 9 hrs and 24 mins
- Release date: 2016-09-06
- Language: English
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$28.85 or free with 30-day trial
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The Data Detective
- Ten Easy Rules to Make Sense of Statistics
- Written by: Tim Harford
- Narrated by: Tim Harford
- Length: 10 hrs and 24 mins
- Unabridged
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Overall126
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Performance99
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Story99
From “one of the great (greatest?) contemporary popular writers on economics” (Tyler Cowen) comes a smart, lively, and encouraging rethinking of how to use statistics. Today we think statistics are the enemy, numbers used to mislead and confuse us. That’s a mistake, Tim Harford says in The...
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Nice liste
- By M. Stork on 2021-02-27
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The Data Detective
- Ten Easy Rules to Make Sense of Statistics
- Narrated by: Tim Harford
- Length: 10 hrs and 24 mins
- Release date: 2021-02-02
- Language: English
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$25.80 or free with 30-day trial
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Hacking the Human Mind
- The behavioral science secrets behind 17 of the world's best brands
- Written by: MichaelAaron Flicker, Richard Shotton
- Narrated by: Matt Reeves
- Length: 5 hrs and 14 mins
- Unabridged
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Overall0
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Performance0
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Story0
Richard Shotton (The Choice Factory, The Illusion of Choice) and 9x CEO Michael Aaron Flicker take a look at the behavioural science underpinning the success of 17 leading brands, including Apple, Dyson, Red Bull, and Starbucks. What is it about Amazon that pulls us back again and again? How does a two-minute wait make Guinness taste better? Why do we pay more for water than we know it’s worth? The answers are here. And it’s not just theory. Hacking the Human Mind is a practical guide, filled with techniques for you to try today.
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Hacking the Human Mind
- The behavioral science secrets behind 17 of the world's best brands
- Narrated by: Matt Reeves
- Length: 5 hrs and 14 mins
- Release date: 2025-09-30
- Language: English
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$25.08 or free with 30-day trial
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