If you're a business owner or entrepreneur chasing business growth but stuck in short-term thinking, this episode will challenge how you approach business coaching and business mentoring at a fundamental level. MentorBusiness.com exists for founders who want transformation, not quick wins.

Dr. Lewis Haydon, a trusted global business coach, business mentor, and organisational behaviour expert, breaks down why most leaders say they want scale, but make decisions that quietly sabotage leadership development, long-term value, and enterprise growth. Drawing from real boardroom conversations across multiple businesses, Lewis exposes the dangerous gap between transactional ROI thinking and transformational business mentoring.

Takeaways:

You’ll learn how business coaching shifts founders from short-term decision making into scalable leadership capability, including:

• Why ROI-driven thinking limits leadership development and long-term business growth

• How return on development creates compounding advantage for founders and CEOs

• The difference between transactional decisions and transformational business mentoring

• How to build a personal “boardroom table” using executive coaching, mentors, and advisors

• Why customers, employees, and leaders must be developed, not just extracted from

• How global business coaches think about lifetime value, not one-off wins

• The mindset shift required to scale your business sustainably as a founder or CEO

This episode is a hard truth for entrepreneurs worldwide: what’s the point of transactions if you don’t transform?

Chapters:

00:00 – Why ROI Thinking Is Killing Business Growth06:12 – Transactional vs Transformational Business Coaching12:45 – Return on Development and Leadership Capability19:30 – Building Your Boardroom With Business Mentors27:10 – Customer Lifetime Value vs Short-Term Sales34:40 – The Skills You Must Develop to Scale Your Business41:55 – Final Truth: Why Transformation Beats Transactions

Keywords:

business coaching, business mentoring, business mentor, leadership development, executive coaching, entrepreneurship coaching, CEO coaching, scale your business, business growth strategy, global business coach, international business mentoring, business mentoring platform, organisational behaviour, founder coaching, investor mindset, return on development, transformational leadership, transactional leadership, business scalability, long-term business growth, MentorBusiness.com, Lewis Haydon

Find out more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lewishaydon.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠

If you're a business owner, entrepreneur, or founder struggling to sell without feeling pushy, this episode will give you clarity fast on business coaching, business mentoring, and influence. MentorBusiness.com is where Lewis Haydon teaches the authentic sales skills that separate A-players from B-players.

Dr. Lewis Haydon, a trusted global business coach, business mentor, and organisational behaviour expert, breaks down why sales is simply moving someone from A to B, and how to do it without scripts, sleaze, or fake “sales energy.”

Takeaways:

You’ll learn his Personal Unique Selling Point method to sell in a way that feels human, outcome-led, and rooted in real value.

• Sales is influence: if you can’t move people from A to B, you can’t grow your income, career, or business.

• “Sleazy” isn’t sales — it’s bad positioning. Authentic selling is helping someone make a decision with clarity.

• The real sale is the after: what they feel, achieve, and become after buying — not the product itself.

• Use the Personal Unique Selling Point model: start with their outcome, then bridge it with your skills.

• In careers, raises come from a win-win plan: create value first, then the money can logically follow.

  
  

  
  

  Chapters:

00:01 – Why A-players master sales skills (and why most people hate “sales”)
02:10 – The golden rule: income must be created, not hoped for
04:05 – The bridge framework: moving someone from A to B
06:10 – The Personal Unique Selling Point method (sell as a human, not a script)
09:00 – Why sharing supports the mission of business growth and leadership development
09:47 – Coaching the decision: the worst outcome is no clarity
12:05 – Selling through options: right mentor, right coach, right budget
15:05 – Career sales: how to position a raise using win-win value creation
18:40 – The 3-column USP tool: them first → you → the bridge
22:10 – Why people panic in “sales” but do influence daily (kids, teams, life)
25:20 – Authority and trust: how people are sold before you speak
28:10 – Final truth: if you refuse sales, you refuse your ability to help people

Keywords:

business coaching, business mentoring, Lewis Haydon, MentorBusiness.com, business mentor, leadership development, executive coaching, entrepreneurship coaching, CEO coaching, scale your business, business growth strategy, business mentoring platform, coaching frameworks, global business coach, international business mentoring, authentic selling, influence and persuasion, sales skills training, personal unique selling point, consultative selling, value-based selling, objection handling, income growth, career progression coaching, team leadership influence, organisational behaviour, founder performance coaching, CEO performance, business coaching tools, A-Player 100K Playbook

Find out more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lewishaydon.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠
Download the A-Player 100K Playbook here: https://members.mentorbusiness.com/downloads

If you're a business owner, entrepreneur, or founder struggling to scale your business because your team won’t perform without you, this episode will give you clarity fast and MentorBusiness.com is where you can go deeper into these business mentoring frameworks.
In this episode, Dr. Lewis Haydon, a trusted global business coach, business mentor, and organisational behaviour expert, breaks down how to actually use business coaching and leadership development tools to build leaders who think, act, and deliver results without constant supervision.

Takeaways:

You’ll learn how effective coaching frameworks help entrepreneurs, founders, and managers create independent, accountable high-performers, including:

• How the GROW coaching model becomes a practical tool for scaling your business
• Why employees nodding “yes” often means “no” and how real business mentoring uncovers the truth
• How the Big Five personality traits influence performance, motivation, and accountability
• The difference between coaching, mentoring, and consulting and when each is essential
• How to coach people with high neuroticism, low conscientiousness, or high agreeableness
• Why daily support and frequent touchpoints outperform weekly or monthly leadership coaching
• How founders and CEOs can build a self-sufficient team that takes ownership without being pushed

Chapters

00:00 – Why business coaching is essential to scale your business
04:22 – The GROW coaching model for managers, entrepreneurs, and CEOs
09:41 – Why theory isn’t enough: behaviour, psychology, and real-world leadership
12:00 – How personality traits impact coaching and performance
22:45 – Managing high neuroticism, low conscientiousness, and leadership blind spots
30:36 – Final insight

Keywords:

business coaching
business mentoring, business mentor, executive coaching, leadership development, entrepreneurship coaching, CEO coaching, scale your business, business growth strategy, international business coaching, global business mentor, business mentoring platform, MentorBusiness.com, Lewis Haydon, organisational behaviour, founder performance coaching, team leadership coaching, coaching frameworks, international business mentoring, psychology for business leaders, Big Five personality traits in leadership, behavioural coaching, global leadership development strategies, business coaching for managers, how to scale your business internationally, high-performance team coaching

Find out more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lewishaydon.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠

If you're a business owner, entrepreneur, or founder struggling with the slow grind of business growth and wondering why you’re “not a millionaire yet,” this episode will give you clarity fast. MentorBusiness.com exists for this exact reason, helping entrepreneurs worldwide understand the real timeline of business mentoring and business coaching success.

Dr. Lewis Haydon, a trusted global business coach, business mentor, and organisational behaviour expert, breaks down why becoming a millionaire takes a decade and why that long-game mindset is the foundation of sustainable business growth, leadership development, and CEO coaching excellence.

You’ll learn how high-performance founders navigate the cycles, including:

• The truth about the 10-year millionaire timeline

• Why “struggle periods” are not failure, they’re the normal entrepreneurial growth cycle

• Resilience behaviours every entrepreneur must master

• How leaders across the globe stay committed when progress slows

• The real relationship between vision, discipline, and compounding performance

Takeaways:

• Millionaire results take a decade, not 12 months; skill, leadership capacity, and systems need time to compound.

• Emotional turbulence is normal, and every successful entrepreneur has gone through the same cycles.

• Resilience beats talent, those who stay in the field longest win.

• Daily discipline builds credibility, especially when clients and teams watch how consistently you show up.

• Vision outperforms goals, because the long-game mission sustains behaviour when motivation fades.

• Entrepreneurs who win adapt, evolve, and keep moving through economic and strategic shifts.

• The breakthrough happens deep in the decade, not during the first few years.

Chapters:

00:01 – Why most founders misunderstand the millionaire timeline

04:10 – The decade-long reality behind business success and business coaching

06:45 – The emotional cycles, resilience, and staying in the long game

08:14 – The truth about setbacks and why they’re a sign of progress

09:00 – Showing up daily: discipline, consistency, and real founder behaviour

14:40 – Social media reality vs. the long-game performance model

18:55 – Why vision outperforms goals for long-term business growth

23:30 – The 10-year path to millionaire status and compounding success

27:10 – Final insight: the entrepreneurs who win are the ones who stay in the game

Keywords:

business coaching

business mentor

business mentoring

leadership development

international business coaching

CEO coaching

entrepreneurship coaching

scale your business

business growth strategy

organisational behaviour

global business mentoring platform

executive coaching

MentorBusiness.com

Lewis Haydon

founder coaching

entrepreneur mindset

millionaire timeline

long-game business strategy

resilience for entrepreneurs

global business coach

business mentoring for founders

Find out more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lewishaydon.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠

If you're a business owner, entrepreneur, or founder trying to build a business that actually scales without burning you out, this episode is essential listening and the framework inside is also part of what we teach at MentorBusiness.com.

Dr. Lewis Haydon, a trusted business coach and mentor to growth-focused founders, breaks down how to build personal core values that actually drive your decisions, your leadership, and your business results.

This isn’t corporate fluff. This is raw truth, lived experience, and a practical framework any founder can apply today.

Inside, Lewis shows you how to look back at the key decisions, wins and painful moments, that shaped who you are, and how to turn those into a clear set of values you can actually use in the business.

If you’ve ever felt like you’re second-guessing everything, chasing shiny objects, or making decisions from pressure instead of clarity, this episode will hit hard.

You’ll learn how to identify the trigger points that shaped your behaviours, how to align your team with the right values, and how to build a business where actions match intentions.

Takeaways:

• Why most founders misunderstand core values and build corporate buzzword lists instead of real drivers

• How your proudest and most painful decisions reveal your true values

• The connection between decision-making, behaviour change, and long-term business outcomes

• How to align your company vision with your personal values without forcing a generic mission statement

• Why values stop shiny-object syndrome and help every team member stay in the right seat

• How self-awareness not frameworks, gurus, or templates, is the real unlock

Chapters:

00:00 – Why core values matter more than any business tactic

04:15 – Looking at your life like a film reel to find defining decisions

09:42 – Trigger points and the psychology behind behaviour change

16:20 – Pain, vision, and why they drive founders differently

21:55 – How personal values shape leadership and business direction

27:33 – Journaling and identifying recurring patterns

33:12 – Why corporate buzzwords kill real culture

38:05 – Aligning team, vision, and values without becoming “Silicon Valley”

45:40 – The hard truth about building values that actually guide decisions

Keywords (SEO):

core values for entrepreneurs, leadership development, CEO mindset, scaling a business, founder identity, business growth, decision making for CEOs, company culture, how to build core values, entrepreneur self-awareness, team alignment, business coaching, scaling without burnout

Share + Review:

If this hit home, share it with one founder who needs it today. Then leave a review and DM me once you have so I can shout you out on the show.

Find out more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lewishaydon.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠