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  • The Conversion Code

  • Capture Internet Leads, Create Quality Appointments, Close More Sales
  • Written by: Chris Smith
  • Narrated by: Chris Smith
  • Length: 6 hrs and 43 mins
  • 4.7 out of 5 stars (52 ratings)

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The Conversion Code cover art

The Conversion Code

Written by: Chris Smith
Narrated by: Chris Smith
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Publisher's Summary

Capture and close more Internet leads with a new sales script and powerful marketing templates.

The Conversion Code provides a step-by-step blueprint for increasing sales in the modern, Internet-driven era. Today's consumers are savvy, and they have more options than ever before. Capturing their attention and turning it into revenue requires a whole new approach to marketing and sales. This book provides clear guidance toward conquering the new paradigm shift toward online lead generation and inside sales. You'll learn how to capture those invaluable Internet leads, convert them into appointments, and close more deals. Regardless of product or industry, this proven process will increase both the quantity and quality of leads and put your sales figures on the rise.

Traditional sales and marketing advice is becoming less and less relevant as today's consumers are spending much more time online, and salespeople are calling, emailing, and texting leads instead of meeting them in person. This book shows you where to find them, how to engage them, and how to position your company as the ideal solution to their needs.

  • Engage with consumers more effectively online
  • Leverage the strengths of social media, apps, and blogs to capture more leads for less money
  • Convert more Internet leads into real-world prospects and sales appointments
  • Make connections on every call and learn the exact words that close more sales

The business world is moving away from "belly-to-belly" interactions and traditional advertising. Companies are forced to engage with prospective customers first online - the vast majority through social media, mobile apps, blogs, and live chat - before ever meeting in person. Yesterday's marketing advice no longer applies to today's tech savvy, mobile-first, social media-addicted consumer, and the new sales environment demands that you meet consumers where they are and close them - quickly. The Conversion Code gives you an actionable blueprint for capturing Internet leads and turning them into customers.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2016 Chris Smith (P)2017 Audible, Inc.

What the critics say

"If you need more traffic, leads and sales, you need The Conversion Code." (Neil Patel, cofounder of Crazy Egg)
"We've helped 11,000+ businesses generate more than 31 million leads and consider The Conversion Code a must read." (Oli Gardner, cofounder, Unbounce)
"We'd been closing 55% of our qualified appointments. We increased that to 76% as a direct result of implementing The Conversion Code." (Dan Stewart, CEO, Happy Grasshopper)

What listeners say about The Conversion Code

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Instructional and modern.

This was one of the very best, clearly defined instructional books I have found. The conversion code gives a step-by-step process to generating quality leads. I contacted Chris Smith and spoke to one of his representatives, my industry is HVAC.

I will apply the lessons to increase my business. The program is tailor made for real estate people, it works. It’s as good as it gets.

Well worth the investment in time to listen or read.

Doug Cross
Ontario Canada.

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Thank You Chris!

Loved it and sent to my business partner. We have begun implementing some of the suggestions and we see a huge difference in such short period of time.
Thank You!

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ONLINE CONVERSION PROCESS

If you want to generate leads online and expose your brand to grow your business this book breaks down what to do and how to do it. His step by step process has clarified what I need to do with landing pages to websites to metrics. If you're thinking to grow your business online, this book is a must!

Steve E. Martin

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awesome book, great real life tips

great for anyone in marketing and sales to produce more salt. we will 110%implement a lot of what Chris talks about!

good luck, buy the book or audio book right now and your wallet will be happier!

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Lots of great insights and strategies #Audible1

I learned a lot, and I felt inspired to execute on some of the suggested tips. #Audible1

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good quality advise

This is a great audio book, I can highly recommend it to you! :) #audible1

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Listened twice this year

Well, I can legitimately say that this book has been full of hands on, actionable tips and methods for generating leads, converting them and building up a pipeline full of customers. I’m a big marketing nerd and I wasn’t bored. Well done!! #Audible1

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Learned many things

This book is no slouch. It thoroughly covers online marketing strategies and also covers sales tactics outside of online. It's the full sales process. Love it!

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